Developed a comprehensive strategy for this wellness retreat that helped them produce a 21x return on ad spend in one quarter.
Read MoreMarketing Technologist
Developed a comprehensive strategy for this wellness retreat that helped them produce a 21x return on ad spend in one quarter.
Read MoreLearn about The Kahler's new digital marketing strategy that produced a dramatic increase in leads and RFPs.
Read MoreSee how I helped this Beauty brand increase their average order size while reducing CAC by +50%.
Read MoreRenault Euro Mexico increased customer visits to dealerships by 30% following a multi-location campaign.
Read MoreFounded a full-stack web solutions startup, built a small team, and worked on various projects in Hospitality, Transportation & Logistics, and Software.
03/04/2004Picked up by another startup to help build their web apps, established annual marketing calendars, secured a number of key clients to build product traction and contributed to the first $1M in revenue.
01/10/2008Joined our 45yrs old family business for 9 months to help with their re-branding and refine their marketing strategies. This is a B2B business that focuses on selling retail equipment, as well as maintenance services.
04/01/2010Recruited by one of Guess! agencies as a Brand Manager where I've re-launched and positioned the brand within the top 3 in the affordable luxury segment. Won the 2nd place worldwide for outstanding execution of marketing and great implementation of corporate strategy.
01/03/2011Entered into consultancy with this private firm servicing the public sector. Managed several digital projects along side McKinsey and other top consultancies during the outbreak of the MERS-COV virus.
04/01/2014Led all strategic marketing implementations for this beauty chain which helped expand their retail sector from 15% to 25% within one year. Developed a comprehensive digital strategy for the online store. See case study
04/01/2015Continued in a consultative capacity, this firm is a sister-company to my previous role so I was seconded. Managed over 15 client relationships in high growth environments from the initial briefing sessions, building customized proposals, and all the way to project implementation and tracking KPIs.
04/04/2016Joined a digital marketing agency that focuses mainly on Hospitality and Automotive. Managed a book of over 80 clients overseeing their digital performance across their online assets.
07/02/2018Promoted to a strategist role within 8mo and managed a small team of ad ops. In this role I was supporting the CSMs in crafting digital strategies, funnel development, and campaign implementations for their clients ($650k in monthly digital spend).
04/01/2019Moved from the agency world to the brand side with Sightline. Managing all digital strategies and implementations for a portfolio of 19 hotels across the US ($1M in annual digital spend).
12/02/2019